Friday Cheers Turns 40: Celebrating Richmond’s Iconic Summer Concert Se

Richmond knows how to throw a party—and if you’ve ever found yourself swaying along to live music on a Friday night with the James River at your back, you know exactly what we’re talking about. In 2025, Friday Cheers is turning the big 4-0. That’s four decades of great bands, riverside sunsets, food trucks, laughter, dancing, and that “hey, it’s finally the weekend!” feeling you just can’t replicate anywhere else.
Let’s take a walk through the history, highlights, and 2025 season of Richmond’s longest-running outdoor concert series—and get you prepped for a summer of sound, sunshine, and maybe a beer or two.
Friday Cheers: A Richmond Tradition Since the ’80s
Back in 1985, when big hair was in and cassette tapes ruled, Friday Cheers started as a humble gathering to spotlight local talent and give Richmonders a reason to unwind at the end of the workweek. Fast forward to 2025, and this once-small event has grown into a full-blown summer institution drawing thousands to Brown’s Island every week from May through June.
Over the years, it’s hosted big names before they made it big—Jason Mraz, Alabama Shakes, The Head and the Heart, and Tyler Childers have all graced the Cheers stage long before they were playing arenas. That’s part of the magic: you never know when you’re watching the next breakout star.
What’s Happening for the 40th Anniversary?
You can bet Venture Richmond (the folks behind the magic) aren’t letting this milestone slip by quietly. The 2025 lineup is a love letter to the music lovers of RVA—mixing fan-favorite local artists with nationally touring bands. And yep, it all kicks off on May 2, 2025, with none other than Chaparelle, a hometown indie favorite with a loyal following.
Other expected 2025 highlights:
- Weekly concerts every Friday until June 27
- Special anniversary-themed merch (limited editions!)
- A 40-year retrospective exhibit on-site (because nostalgia deserves a beer)
- Surprise guests from past lineups (we’re crossing our fingers for a big return)
And if you’ve ever thought “Friday Cheers is the only reason I know what day it is in the summer”—you’re not alone.
Why People Love Friday Cheers (Besides the Music)
Let’s be honest: the music’s a huge draw, but it’s the vibe that makes Friday Cheers magic. It’s where Richmond shows up after a long week—families with picnic blankets, couples on low-key date nights, coworkers letting loose, and groups of friends making memories.
Oh, and dogs. There are always dogs.
Add in:
- Riverside views from Brown’s Island
- Local food trucks and pop-up vendors
- Beer and cider from RVA’s best breweries
- Affordable tickets (typically $10 or less)
It’s the kind of simple, joyful experience that reminds you why living—or even visiting—Richmond in the summer is unbeatable.
Where to Stay to Make a Weekend Out of It
If you’re coming in from out of town or just want to turn your Friday night into a full-on weekend, book your stay at Best Western Plus Richmond Airport Hotel. Just a short drive from downtown and with all the amenities you want (free WiFi, comfy beds, free breakfast), it’s the perfect launchpad for a weekend of concerts, food, museums, and river walks.
Book your room now—because trust us, you’ll want to sleep in Saturday morning after a night of dancing.
Friday Cheers Through the Years: A Snapshot
- 1985 – Friday Cheers launches as a small summer concert series on Brown’s Island.
- 1990s – The series gains popularity and begins attracting regional acts.
- 2000s – Big names like Jason Mraz and Grace Potter perform.
- 2010s – Richmond’s music scene explodes, and Friday Cheers becomes a summer staple.
- 2020 – Cheers pauses briefly during the pandemic but comes back strong in 2021.
- 2025 – Friday Cheers celebrates 40 years. Cheers to that!
Planning Your Visit: What to Know
- Location: Brown’s Island, Downtown Richmond
- Dates: Fridays, May 2 – June 27, 2025
- Time: Gates typically open at 6 p.m.; music starts around 6:30 p.m.
- Tickets: Usually $10–$15, and kids under 12 are often free
- Bring: Lawn chairs, blankets, sunscreen, your best friends, and good vibes
- Don’t Bring: Outside alcohol (support the local vendors instead!), large coolers, or bad attitudes
Pro tip: arrive early for the best lawn spots and shortest beer lines.
Closing Words
Whether you’ve been going to Friday Cheers since the 80s or this will be your first time, the 40th anniversary is the year to show up. It’s more than just a concert—it’s Richmond’s Friday night tradition. So grab your calendar, circle every Friday from May to June, and get ready to raise a toast to four decades of Cheers.
RVA, let’s make it the loudest, funnest, and most musical summer yet.
FAQ
When does Friday Cheers 2025 start and end?
It kicks off on May 2, 2025, and runs through June 27, with live music every Friday evening on Brown’s Island.
Where is Friday Cheers held?
On scenic Brown’s Island, right by the James River in downtown Richmond.
How much are tickets?
Tickets typically range from $10–$15. Kids 12 and under are usually free.
What should I bring to Friday Cheers?
Blankets, low chairs, sunscreen, and your Richmond pride. Outside food is allowed, but no alcohol (it’s sold on-site!).
Where should I stay in Richmond for Friday Cheers?
Stay at Best Western Plus Richmond Airport Hotel, just minutes away from downtown with all the comforts you need.